When lifestyle brand Elie Tahari needed to fast-track a highly branded e-commerce website, it turned to Fluid. The design brief: Deliver a beautiful, interactive customer experience to showcase the range of Elie Tahari clothing and accessories with a unique, "full-custom" look and feel. Fluid transformed www.ElieTahari.com with efficient and streamlined ecommerce underpinnings, and flawlessly adapted the site to the needs of mobile users – while simultaneously capturing Elie Tahari's workmanship, unique detailing, and meticulous tailoring. The final result, with interactive imagery and video, gives customers an immersive shopping experience that complements the brand story of this iconic fashion house.
When lifestyle brand Elie Tahari needed to fast-track a highly branded e-commerce website, it turned to Fluid. The design brief: Deliver a beautiful, interactive customer experience to showcase the range of Elie Tahari clothing and accessories with a unique, "full-custom" look and feel. Fluid transformed www.ElieTahari.com with efficient and streamlined ecommerce underpinnings, and flawlessly adapted the site to the needs of mobile users – while simultaneously capturing Elie Tahari's workmanship, unique detailing, and meticulous tailoring. The final result, with interactive imagery and video, gives customers an immersive shopping experience that complements the brand story of this iconic fashion house.
Fluid redesigned FreshStep.com with a modern "3D" look that is personalized, socialized and cross channel integrated.
Fluid designed the direct-to-consumer TheNorthFace.com, resulting in huge traffic increases and strong sales volume.
Quidsi and Fluid aimed for a modern aesthetic with touches of whimsy and nostalgia to surprise and delight shoppers.