The opinions of friends and family are the most important factors in buying decisions. This whitepaper introduces how retailers can increase conversion and sales by getting shoppers the opinions that matter most from peers and social networks like Facebook.
Download this whitepaper today to learn how Fluid Social integrates a shopper's personal network to improve the online shopping experience and drive more transactions.
Dec 13, 20112011: Ten Bold Actions by Digital Retailers
2011 was a big year for digital commerce. At Fluid we saw leading brands fight back to own the innovation that start-ups owned in 2010. We saw digital shopping finally and fully break beyond the boundaries of ecommerce sites. And we saw brand and commerce mix and mingle in matches that were incredibly exciting – [...]
Nov 14, 2011The Mobile Landscape As We Enter Holiday 2011
At Fluid we have been monitoring the popularity and use of the mobile web and mobile applications for a few years, and we have seen the trend toward mobile optimized web sites for general activities and mobile applications for productivity, focused functionality, and brand-specific experiences. Luke Wroblewski recently proclaimed that [...]