"Fluid is the best 3rd party interactive agency that we've ever used, period." - Timberland

Fluid Drive™: Automated Merchandising Control

Chances are, you are constantly thinking about how to surprise and delight your customers. You know how you want to manage your merchandising assortment and how you want your products presented on your site. Now there's an easy-to-use tool that ensures your site is aligned with your merchandising strategies, every minute of every day.

Fluid Drive gives you an easy-to-use interface for managing business rules for your online store, using your good judgment as well as data from any relevant back-end system, including analytics, e-commerce, content management, and personalization systems. These rules guide your product assortment on an ongoing basis, and once they are in place, Fluid Drive enforces them automatically, regardless of changes to your backend inventory levels, margins or other data. Your visual presentation and product assortments stay aligned with business objectives, even as trends come and go and inventory and sales volumes shift.

When used in conjunction with Fluid Social, Fluid Drive lets you automatically control portable, interactive widgets, using flexible business rules that match your merchandising objectives.

You can use Fluid Drive to test strategies, tweak or update existing product displays, coordinate your site with planned marketing campaigns, and measure your results.

Automated control through a fully transparent, easy-to-use web-based system: That's Fluid Drive.

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