"Fluid is the best 3rd party interactive agency that we've ever used, period." - Timberland

Fluid Social™: A New Twist on Social Shopping

Offline shopping is more than buying - it is social, engaging and fun. Up to now online shopping has been more transactional than entertainment. Fluid believes truly social shopping isn't reading a review written by a stranger. Real social shopping enables consumers to get opinions they trust - from friends and family - when they need them to validate purchases in your online store.

Fluid Social increases sales and integrates the best aspects of offline shopping into your online store:

  • Purchase Validation: Connect shoppers with friends immediately at the point of decision, driving conversions.
  • Shared Discovery: Let shoppers send suggestions to each other in real time, increasing average order value.
  • Interacting with Friends: Providing a means to interact increases time on site and and grows site traffic.
  • Fun: Despite ever-richer experiences, online shopping is still largely transactional. Fluid Social makes shopping together fun.

By supporting the key decision points in the shopping process consumers are more engaged and get the affirmation they need to click the buy button.

Fluid Social is designed to integrate seamlessly with your existing conversion flow and be extremely fast to implement. Customers can expect to see postive ROI in the first month of using the product based upon higher conversion rates, AOV and site traffic.

Seeing is believing so contact Fluid for a demonstration today.


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Recent FLOG Entries: Fluid Social

Jun 30, 2009More Proof of the Value of Friends in Ecommerce
New research from Mintel and publicized by eMarketer further reinforces the importance of friends and family members in buying process. This is exactly the type of authentic peer-to-peer feedback, both asynchronous sharing through Facebook and real time collaborative shopping, we enable with Fluid Social.

Jun 03, 2009Social Commerce Going Mainstream
A nice piece by Jennifer Saranow Schultz ran in the Wall Street Journal this morning describing how retailers are increasingly leveraging a shoppers’ social network to move people through the conversion funnel. In it Jennifer does a great job of capturing the key aspects of the Fluid Social product. The data we’ve been collecting from our [...]

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