For some companies, Business-to-Business commerce (B2B) may seem like the Great White Whale of Demandware’s retail commerce world. It’s a

Tuesday, 17 May 2016 by

Last week Fluid participated in Dx3’s Retail Collective Lab in Toronto. The lab, which was curated Retail Prophet founder Doug

Monday, 14 March 2016 by

Sperry is the creator of the world’s first boat shoe, and since 1935 the brand has inspired venturesome souls with

Tuesday, 23 February 2016 by

Chaco prides themselves on a deep personal connection to their customers going back to 1989, when they first started making

Thursday, 18 February 2016 by

Keds’ mission is to champion ladies to be who they want to be, and as a company, they take great

Tuesday, 09 February 2016 by

Wolverine Worldwide, Inc. is one of the world’s largest marketers of branded footwear, apparel and accessories, with a global portfolio

Wednesday, 03 February 2016 by

As one of three inaugural partners in the Watson Ecosystem, a program dedicated to applying Watson cognitive computing technology to

Sunday, 13 December 2015 by

For more than a decade, Fluid has been a global leader in creating customized product eCommerce experiences. We’ve taken that experience

Tuesday, 17 November 2015 by

The brainchild of Men’s Wearhouse founder George Zimmer, Generation Tux is focused on the mission of radically improving every aspect of the online

Wednesday, 14 October 2015 by
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  Anyone who has planned a wedding or been a part of one knows how frustrating coordinating tuxedo rentals can

Monday, 28 September 2015 by

IBM Watson was created to help us work, learn and live better. By harnessing the power of cognitive computing, Watson can understand information

Tuesday, 08 September 2015 by
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Chaco as a company has prided themselves their deep personal connection to their customers ever since they first started making

Tuesday, 01 September 2015 by
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In a world where shopping has become more of a moment than an occasion, retailers need to rethink their classic

Thursday, 27 August 2015 by

JCPenney recently launched their ‘Bend the Trend‘ back-to-school campaign, with the goal of inspiring positivity and creativity among kids and teens by

Thursday, 20 August 2015 by

Mass personalization is gaining popularity, with more than 36% of consumers reporting they are interested in personalized products or services according to

Wednesday, 05 August 2015 by

The smart people at Carnegie Mellon University have developed a new capability which could give shoppers the ability to subtly

Friday, 31 July 2015 by

On July 14, Fluid hosted our Build a Business Case for Custom workshop at our NY office. The event featured speakers

Thursday, 23 July 2015 by

At a massive launch celebration staged by PUMA at London’s Emirates Stadium, Arsenal Football Club recently unveiled their new 2015/16

Tuesday, 14 July 2015 by
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