Chacos Launches new MyChaco Custom Sandal Configurator

by / Tuesday, 01 September 2015 / Published in Blog, Configurators, E-Commerce, Fluid Configure, Latest posts
Chaco as a company has prided themselves their deep personal connection to their customers ever since they first started making sandals for river guides back in 1989. And now they’ve deepened that connection even further by with an updated tool that lets their fans, known as Chaconians, build and personalize their own pair of Chaco sandals. Called MyChaco, the new platform lets users choose from any of four base styles for their sandals and then personalize nine different dimensions of color, material and sole choices (there are even some pretty rad Grateful Dead options to celebrate the band’s 50th anniversary.) The platform is available on both desktop and mobile devices, and as customers play with the different elements they watch their design come to life in realtime, visualized in photorealistic quality including 3D texture mapping.

Screen Shot 2015-09-01 at 12.40.49 PM

Once the Chaconian is happy with their design, the customized pair of sandals is made in the USA at the Chaco factory in Rockford, Michigan, and shipped to them for free within 8 days. To see a pair of custom Chacos come to life, check out the video below. Happy Customizing!

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